Back to University and back into work mode! After being given a choice of different briefs for Pro Con 3, I chose the brief set by ‘Magma Bookstore‘, a very small and unique chain of bookstores based in London and Manchester; although this brief has been set for the Manchester branch which is based in the alternative part of Manchester, The Northern Quarter. The aim of this brief is to make the shop appeal more to the student market; but not only that of the art students. They are also looking to expand their product range, so this will include some product design which is a new area for me which I would like to explore. I first aim to research into what trends are popular with the student market at the current time and look into other clever products for inspiration.